Brand & Coaching Site Developer with Quiz Funnel Expertise
Im looking for an experienced Webflow developer with strong design sensibility to build a clean, professional website for my personal brand and coaching business at martinsoorjoo.com.
This site will replace my existing WordPress site (beresilient.life) and serve as the central hub for my content (blog and podcast), core topics (adaptability, resilience, stress, and performance), and lead generation efforts. You’ll work from a premium Webflow template (which I’ll select), help adapt the layout to fit my brand, and integrate a lead magnet funnel using ScoreApp and ConvertKit.
Most of the content already exists and needs to be migrated from my current site.
The ideal candidate has a strong Webflow portfolio, understands modern UX principles, and has experience integrating quiz funnels and email automation. This is a short-term project with a clear scope and fast turnaround—ideally completed within 10–14 days.
Project Scope
- Webflow Site Build & Setup
Use a premium Webflow template (I will select and purchase)
Create/rebuild the following pages:
Home
About
Blog (migrate existing posts from WordPress)
Adaptability (core pillar page)
Resilience (core pillar page)
Performance Under Pressure (core pillar page)
Stress (core pillar page)
Podcast (migrate episodes and show assets; rebrand as The Adaptability Playbook)
Add favicon, SEO meta tags, and favicon/social media link previews (Open Graph)
Apply and lightly customize chosen template for visual flow and page layout
- Lead Magnet Funnel Integration
Integrate ScoreApp quiz (lead magnet) either via embed or link
Set up email list capture using ConvertKit (or Mailchimp if needed)
Configure quiz-to-email automation (e.g., tagging, welcome email)
Ensure GDPR-compliant opt-in structure
Place strategic CTAs across homepage and pillar pages
- Design & Layout
Apply my brand fonts, colors, and visuals (I’ll provide these)
Refine layout and flow of each page to improve clarity and UX (especially on mobile)
Work with my copy (provided) and ensure clean, professional formatting
- Content Migration
Blog: Migrate all posts from WordPress to Webflow CMS (manual or automated)
Podcast: Migrate past podcast episode summaries and audio embeds; update branding
- Technical Setup
SEO: Clean on-page SEO (H1s, titles, meta, image alts, etc.)
Analytics: Add Google Analytics (optional: Facebook Pixel, LinkedIn tag)
Domain: Connect and configure martinsoorjoo.com as the new live site
Ideal Candidate Profile
Fluent in Webflow, with portfolio examples of personal brand or professional services sites
Comfortable with ScoreApp or other quiz tools, and ConvertKit/Mailchimp integrations
Strong visual design eye—not just a technical developer
Can migrate and structure content efficiently
Solid understanding of site speed, mobile optimization, and SEO basics
Communicates clearly and hits deadlines
⏱ Timeline & Commitment
Start date: 30 June 2025
Target completion: 10–14 days for full site
Will need to collaborate asynchronously and work independently with copy + brand input provided
To Apply
Please share:
3-5 Webflow sites you’ve built, preferably personal brand or lead-gen focused
Details of any experience integrating ScoreApp, ConvertKit, or similar
Approach you’d use to migrate content from WordPress (blog + podcast)
Your availability to begin in the next 48 hours
This site is a foundational piece of a much larger digital presence, so I’m looking for a developer who values both speed and strategic craftsmanship.
Job Qualifications
- The ideal candidate has a strong Webflow portfolio, understands modern UX principles, and has experience integrating quiz funnels and email automation
- Blog: Migrate all posts from WordPress to Webflow CMS (manual or automated)
- SEO: Clean on-page SEO (H1s, titles, meta, image alts, etc.)
- Fluent in Webflow, with portfolio examples of personal brand or professional services sites
- Comfortable with ScoreApp or other quiz tools, and ConvertKit/Mailchimp integrations
- Strong visual design eye—not just a technical developer
- Can migrate and structure content efficiently
- Solid understanding of site speed, mobile optimization, and SEO basics
- Communicates clearly and hits deadlines
- Details of any experience integrating ScoreApp, ConvertKit, or similar
- Approach you’d use to migrate content from WordPress (blog + podcast)
Job Benefits
- Resilience (core pillar page)
Job Responsibilities
- This site will replace my existing WordPress site (beresilient.life) and serve as the central hub for my content (blog and podcast), core topics (adaptability, resilience, stress, and performance), and lead generation efforts
- You’ll work from a premium Webflow template (which I’ll select), help adapt the layout to fit my brand, and integrate a lead magnet funnel using ScoreApp and ConvertKit
- Most of the content already exists and needs to be migrated from my current site
- This is a short-term project with a clear scope and fast turnaround—ideally completed within 10–14 days
- Webflow Site Build & Setup
- Use a premium Webflow template (I will select and purchase)
- Blog (migrate existing posts from WordPress)
- Adaptability (core pillar page)
- Podcast (migrate episodes and show assets; rebrand as The Adaptability Playbook)
- Add favicon, SEO meta tags, and favicon/social media link previews (Open Graph)
- Apply and lightly customize chosen template for visual flow and page layout
- Lead Magnet Funnel Integration
- Integrate ScoreApp quiz (lead magnet) either via embed or link
- Set up email list capture using ConvertKit (or Mailchimp if needed)
- Configure quiz-to-email automation (e.g., tagging, welcome email)
- Ensure GDPR-compliant opt-in structure
- Place strategic CTAs across homepage and pillar pages
- Apply my brand fonts, colors, and visuals (I’ll provide these)
- Refine layout and flow of each page to improve clarity and UX (especially on mobile)
- Work with my copy (provided) and ensure clean, professional formatting
- Content Migration
- Podcast: Migrate past podcast episode summaries and audio embeds; update branding
- Target completion: 10–14 days for full site
- Will need to collaborate asynchronously and work independently with copy + brand input provided