B2B UI Designer for Homepage & Mini-RFP Page
Webflow Designer Needed – Homepage UI Polish + Mini-RFP Page (Fixed Scope)
Overview
This project is for polishing and lightly designing a new homepage and one supporting action page (Mini-RFP) within an existing Webflow site.
The site, CMS, navigation, and global styles are already live.
All copy, section order, and page intent are finalized.
I’m looking for a Webflow designer with strong visual judgment to apply a clean, calm visual layer — spacing, typography hierarchy, cards, icons, and subtle structure — so the pages feel intentional and high-quality for a B2B / private-equity audience.
This is a refinement and light visual design project, not a redesign or rebrand.
What’s already done
Homepage copy and section order are finalized
Detailed design brief exists for the “Example” section (Artifacts 1, 2A, 2B)
Mini-RFP page structure and copy are finalized (hero → bullets → embedded form → tiny FAQ)
Webflow project is live and editable
Navigation, footer, and CMS collections already exist (no changes needed)
You will be working from clear direction and mockups, not a blank canvas.
Scope of work
You will work on two pages only:
- New Homepage (primary focus)
You will:
Refine spacing, layout, and vertical rhythm
Improve typography hierarchy and scannability
Apply restrained card layouts and section structure
Add light visual elements where helpful:
simple icons (process steps, metrics, bullets)
subtle dividers or background contrast
clean card treatments for the Example section
Implement the Example section visually based on the provided design brief:
Artifact 1 (example mini-RFP card)
Artifact 2A (response summary / metrics)
Artifact 2B (three approach cards)
Clean up mobile responsiveness
Apply restrained hover states where appropriate
You will not:
Rewrite copy or messaging
Change section order or information architecture
Add new sections
Rebrand (colors, logo, fonts remain)
Add animations, illustrations, or heavy motion
Modify CMS collections or other site pages
Change global styles beyond what’s required for these pages
- Mini-RFP Page (light design)
This page already has finalized copy and an embedded Typeform.
You will:
Lay out the page cleanly:
Hero (headline + reassurance)
“What happens next” (3 bullets)
Embedded Typeform (inline, high on page)
Design a very small, understated FAQ + contact block below the form:
2 short FAQs
1 contact line (email)
Ensure spacing, typography, and hierarchy match the homepage
Ensure strong mobile behavior
This page should feel like an internal tool, not a marketing landing page.
Style direction
We’re aiming for:
Clean, restrained, professional
Calm B2B SaaS / consulting aesthetic
Card-based layouts where appropriate
Simple, consistent iconography (no illustrations)
Strong typography and white space
Minimal visual noise
This should feel intentional and serious, not flashy or sales-driven.
Deliverables
Polished homepage in Webflow (desktop + mobile)
Polished Mini-RFP page in Webflow (desktop + mobile)
Light iconography and visual accents applied where appropriate
Up to 2 revision rounds based on feedback
Timeline
3–5 days from kickoff
Expected effort: 8–12 hours
(This reflects light visual design in addition to layout polish.)
Budget
$600–$900 fixed price
Please apply only if you’re comfortable working within this range.
(This budget reflects refinement + light visual design across two pages.)
Who this is for
Webflow designers with strong visual judgment
Experience with B2B, SaaS, consulting, or professional-services sites
Designers who know how to use icons and visual elements sparingly
People comfortable refining existing work rather than reinventing it
Designers who like clear constraints and thoughtful briefs
Who this is not for
Agencies
Brand designers looking to reimagine identity
Designers who rely heavily on animation or illustration
Anyone expecting to redesign the site architecture
To apply
Please include:
2–3 relevant Webflow examples (live links preferred)
A short note on how you decide when to add visual elements vs keep things minimal
Confirmation that you understand:
this is two pages only
this is a refinement + light visual design project
copy and structure are already finalized
Job Qualifications
- This page should feel like an internal tool, not a marketing landing page
- Simple, consistent iconography (no illustrations)
- Strong typography and white space
- Up to 2 revision rounds based on feedback
- Experience with B2B, SaaS, consulting, or professional-services sites
- Designers who know how to use icons and visual elements sparingly
- People comfortable refining existing work rather than reinventing it
- Designers who like clear constraints and thoughtful briefs
- Designers who rely heavily on animation or illustration
- this is a refinement + light visual design project
- copy and structure are already finalized
Job Benefits
- $600–$900 fixed price
Job Responsibilities
- This project is for polishing and lightly designing a new homepage and one supporting action page (Mini-RFP) within an existing Webflow site
- The site, CMS, navigation, and global styles are already live
- All copy, section order, and page intent are finalized
- I’m looking for a Webflow designer with strong visual judgment to apply a clean, calm visual layer — spacing, typography hierarchy, cards, icons, and subtle structure — so the pages feel intentional and high-quality for a B2B / private-equity audience
- Homepage copy and section order are finalized
- Detailed design brief exists for the “Example” section (Artifacts 1, 2A, 2B)
- Mini-RFP page structure and copy are finalized (hero → bullets → embedded form → tiny FAQ)
- Webflow project is live and editable
- Navigation, footer, and CMS collections already exist (no changes needed)
- You will be working from clear direction and mockups, not a blank canvas
- Refine spacing, layout, and vertical rhythm
- Improve typography hierarchy and scannability
- Apply restrained card layouts and section structure
- subtle dividers or background contrast
- clean card treatments for the Example section
- Implement the Example section visually based on the provided design brief:
- Artifact 1 (example mini-RFP card)
- Artifact 2A (response summary / metrics)
- Artifact 2B (three approach cards)
- Clean up mobile responsiveness
- Apply restrained hover states where appropriate
- Rewrite copy or messaging
- Change section order or information architecture
- Rebrand (colors, logo, fonts remain)
- Add animations, illustrations, or heavy motion
- Modify CMS collections or other site pages
- Change global styles beyond what’s required for these pages
- Mini-RFP Page (light design)
- Embedded Typeform (inline, high on page)
- Ensure spacing, typography, and hierarchy match the homepage
- Ensure strong mobile behavior
- Calm B2B SaaS / consulting aesthetic
- This should feel intentional and serious, not flashy or sales-driven
- Polished homepage in Webflow (desktop + mobile)
- Light iconography and visual accents applied where appropriate
- Expected effort: 8–12 hours
- (This reflects light visual design in addition to layout polish.)