Better U is seeking an exceptional Webflow Designer–Developer to own the ongoing maintenance, optimization, and evolution of our marketing websites, including BetterUcare.com and Evernow.com. This is not a one-off build. We are looking for a long-term partner who brings technical excellence, SEO rigor, and world-class UI sensibility to a fast-growing digital healthcare platform.

​

If you take pride in clean architecture, performance, and elegant user experiences—and you’ve built Webflow sites that feel premium, fast, and intentional—we want to hear from you.

​

Learn more about Better U:

​

youtube.com/channel/UCt5MQqf22BsIvjyM7ltrNiw

​

The Role

​

You will be responsible for the ongoing development, refinement, and performance optimization of our Webflow properties. This includes CMS-driven content, updating photos, blogs, content, custom code enhancements, advanced interactions, SEO-first architecture, and select 3D integrations.

​

This role requires someone who can operate independently, think strategically about scalability, and execute with precision.

​

Key Responsibilities

​

Webflow Development & Maintenance

​

Build, maintain, and optimize high-performance Webflow websites.

​

Architect and manage complex Webflow CMS collections.

​

Implement custom HTML, CSS, and JavaScript where Webflow alone is not sufficient.

​

Ensure pixel-perfect responsiveness across devices and browsers.

​

Maintain clean, scalable structure for rapid iteration and future growth.

​

Proactively identify and resolve performance, UX, and technical issues.

​

SEO, Performance & UI Excellence

​

Design and build with technical SEO best practices in mind, including site structure, clean markup, page speed, and Core Web Vitals.

​

Ensure all pages are search-engine optimized by design, not retrofitted post-launch.

​

Bring a strong point of view on modern UI/UX—hierarchy, spacing, typography, motion, and clarity.

​

Create interfaces that feel premium, intuitive, and conversion-focused, especially for high-trust, healthcare-adjacent audiences.

​

Balance visual sophistication with performance, accessibility, and usability.

​

Apply CRO fundamentals to guide user behavior intentionally.

​

Advanced Interactions & 3D Integration

​

Design and integrate interactive 3D elements using Spline.

​

Embed and optimize Spline scenes within Webflow for smooth performance.

​

Connect Webflow interactions to 3D elements (scroll, hover, mouse movement).

​

Maintain performance discipline while delivering visual impact.

​

Collaboration & Quality

​

Partner with internal stakeholders to translate concepts into polished execution.

​

QA all updates prior to deployment.

​

Provide ongoing technical support and enhancements as the platform evolves.

​

Required Qualifications

​

Proven senior-level experience building and maintaining production Webflow sites.

​

Strong command of HTML, CSS, JavaScript, and Webflow CMS.

​

Demonstrated experience with SEO-aware development practices.

​

Experience integrating 3D or advanced interactive elements (Spline preferred).

​

Deep understanding of responsive design, performance optimization, and UX best practices.

​

Ability to work autonomously, communicate clearly, and meet deadlines consistently.

​

Meticulous attention to detail and pride in craftsmanship.

​

Nice to Have

​

Experience designing scalable, modular Webflow systems.

​

Familiarity with CRO testing, analytics, and performance monitoring.

​

Experience in healthcare, SaaS, or regulated industries.

​

Familiarity with other CMS platforms (e.g., WordPress).

​

What Success Looks Like

​

Exceptionally fast, polished, and reliable Webflow sites.

​

Seamless integration of CMS content, interactions, and SEO foundations.

​

Premium UI that feels intentional, modern, and trustworthy.

​

A scalable architecture that supports growth without technical debt.

​

A long-term working relationship built on trust, quality, and execution.

​

How to Apply (Important)

​

Apply only through Upwork.

​

Do not contact us outside of Upwork—applications submitted via email, LinkedIn, or other channels will not be considered.

​

Include links to Webflow sites you personally built or led. Applications without a portfolio will not be reviewed.

​

This is an opportunity to work with a mission-driven, fast-scaling healthcare company that treats its websites like a product, not a project.

​

If you build with taste, discipline, and performance in mind, we’d love to see your work.

• Proven senior-level experience building and maintaining production Webflow sites
• Strong command of HTML, CSS, JavaScript, and Webflow CMS
• Demonstrated experience with SEO-aware development practices
• Deep understanding of responsive design, performance optimization, and UX best practices
• Ability to work autonomously, communicate clearly, and meet deadlines consistently
• Meticulous attention to detail and pride in craftsmanship
• Experience designing scalable, modular Webflow systems
• Familiarity with CRO testing, analytics, and performance monitoring
• Experience in healthcare, SaaS, or regulated industries
• Familiarity with other CMS platforms (e.g., WordPress)
• Exceptionally fast, polished, and reliable Webflow sites
• Seamless integration of CMS content, interactions, and SEO foundations
• Premium UI that feels intentional, modern, and trustworthy
• A scalable architecture that supports growth without technical debt
• A long-term working relationship built on trust, quality, and execution

• You will be responsible for the ongoing development, refinement, and performance optimization of our Webflow properties
• This includes CMS-driven content, updating photos, blogs, content, custom code enhancements, advanced interactions, SEO-first architecture, and select 3D integrations
• This role requires someone who can operate independently, think strategically about scalability, and execute with precision
• Webflow Development & Maintenance
• Build, maintain, and optimize high-performance Webflow websites
• Architect and manage complex Webflow CMS collections
• Implement custom HTML, CSS, and JavaScript where Webflow alone is not sufficient
• Ensure pixel-perfect responsiveness across devices and browsers
• Maintain clean, scalable structure for rapid iteration and future growth
• Proactively identify and resolve performance, UX, and technical issues
• SEO, Performance & UI Excellence
• Design and build with technical SEO best practices in mind, including site structure, clean markup, page speed, and Core Web Vitals
• Ensure all pages are search-engine optimized by design, not retrofitted post-launch
• Bring a strong point of view on modern UI/UX—hierarchy, spacing, typography, motion, and clarity
• Create interfaces that feel premium, intuitive, and conversion-focused, especially for high-trust, healthcare-adjacent audiences
• Balance visual sophistication with performance, accessibility, and usability
• Apply CRO fundamentals to guide user behavior intentionally
• Advanced Interactions & 3D Integration
• Design and integrate interactive 3D elements using Spline
• Embed and optimize Spline scenes within Webflow for smooth performance
• Connect Webflow interactions to 3D elements (scroll, hover, mouse movement)
• Maintain performance discipline while delivering visual impact
• Collaboration & Quality
• Partner with internal stakeholders to translate concepts into polished execution
• QA all updates prior to deployment
• Provide ongoing technical support and enhancements as the platform evolves