We’ve just completed a major rebrand and now need a designer who can bring it alive online. Your role is to design a small but beautiful component library in Figma, inspired by our new brand system, so our Webflow developer can implement it. This is about making a brand feel unique and emotional on the web, not just creating generic UI blocks.

Responsibilities

Review our existing brand refresh (colours, typography, imagery, brand assets).

Create a digital design system in Figma (components, styles, spacing, grids).

Design 5–7 key website components that capture our brand’s emotion and uniqueness (e.g., hero section, feature cards, testimonial layouts, data visualisation style, pricing tables, footer).

Provide clear specs & assets for our Webflow developer to implement.

Suggest motion/interaction ideas (e.g., hover states, scroll animations, transitions) consistent with the brand.

Collaborate with our team to refine look & feel (feedback cycles, quick iterations).

Requirements

Proven experience in UI/visual design for marketing websites, ideally for startups or consumer brands.

Strong portfolio showing brand translation into digital (not just generic SaaS/UI kits).

Expertise in Figma (auto-layout, components, responsive grids).

Understanding of Webflow limitations & opportunities (doesn’t need to develop, but should design with feasibility in mind).

Bonus: Experience designing motion/interaction systems (micro-animations, transitions).

Bonus: Experience with health, wellness, or tech brands.

Deliverables

Digital design system (Figma styles: colours, typography, components).

5–7 unique web components in Figma, ready for Webflow implementation.

Optional: Motion/interaction guide.

• Proven experience in UI/visual design for marketing websites, ideally for startups or consumer brands
• Strong portfolio showing brand translation into digital (not just generic SaaS/UI kits)
• Expertise in Figma (auto-layout, components, responsive grids)
• Understanding of Webflow limitations & opportunities (doesn’t need to develop, but should design with feasibility in mind)
• Bonus: Experience designing motion/interaction systems (micro-animations, transitions)

• Bonus: Experience with health, wellness, or tech brands

• Review our existing brand refresh (colours, typography, imagery, brand assets)
• Create a digital design system in Figma (components, styles, spacing, grids)
• Design 5–7 key website components that capture our brand’s emotion and uniqueness (e.g., hero section, feature cards, testimonial layouts, data visualisation style, pricing tables, footer)
• Provide clear specs & assets for our Webflow developer to implement
• Suggest motion/interaction ideas (e.g., hover states, scroll animations, transitions) consistent with the brand
• Collaborate with our team to refine look & feel (feedback cycles, quick iterations)