Job Title: Senior UI/UX + Motion + Webflow Designer for Luxury Multi-Division Brand Website

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Job Description: We are building a high-end, editorial, luxury-grade website for our brand brand inspired by the digital craftsmanship, restraint, and elegance of brands such as Patek Philippe, Rolls-Royce, Sienna Charles, and Booz Allen Hamilton.

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This is not a standard marketing website.

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We are looking for a senior-level designer/developer who understands luxury UI/UX, refined motion, typography, and premium brand storytelling.

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Brand & Structure Overview

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Veil & Crest consists of three distinct but connected divisions, each with its own tone, audience, and experiential depth:

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1. Advisory Division

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High-level strategic advisory for executives, founders, and private clients.

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Reference feeling:

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– Patek Philippe (timeless, editorial, restrained luxury)

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– Rolls-Royce (confidence, silence, authority)

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1. Technology / AI Division

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Advanced technology, AI strategy, and digital transformation.

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Reference feeling:

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– Booz Allen Hamilton (clarity, intelligence, credibility)

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– Modern, precise, calm — not flashy or startup-like

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1. Private Concierge Division

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Ultra-high-end private concierge services for a select clientele.

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Direct reference:

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– Sienna Charles

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– Discreet, experiential, invitation-only, emotionally rich

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Website Goals

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Create a single cohesive brand experience with three clearly defined divisions

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Communicate trust, discretion, intelligence, and exclusivity

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Use motion and interaction sparingly and intentionally

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Avoid templates, trends, or generic SaaS aesthetics

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Deliver a website that feels crafted, quiet, confident, and premium

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Required Pages & Sections

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1. Landing Page (Editorial Style)

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Inspired by Patek Philippe / Rolls-Royce

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Sections may include:

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Hero with restrained motion (typography-first, not image-heavy)

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Brand philosophy / positioning

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Overview of the three divisions

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Editorial transitions between sections

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Subtle scroll-based interactions

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Strong typographic hierarchy and white space

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1. Division Pages (3 total)

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Each division should feel distinct, yet clearly part of the same brand system.

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Advisory Division

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Strategic positioning

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Discretion & trust messaging

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How we work

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Who we serve

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Technology / AI Division

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Capabilities overview

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Thought leadership tone

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AI & digital strategy positioning

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Clear, structured UX (Booz Allen–like)

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Private Concierge Division

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Experience-driven storytelling

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Emotional language

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Minimal copy, strong atmosphere

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Invitation-only feel (Sienna Charles–inspired)

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1. Supporting Pages

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About / Philosophy

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Contact (minimal, discreet)

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Possibly editorial or insight sections (optional)

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Design & Motion Expectations

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High-end typography (custom feel, not default fonts)

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Strong grid systems and spacing

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Purposeful micro-interactions

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Subtle scroll and transition animations

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Motion that enhances clarity and emotion, not distraction

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Fully responsive (desktop, tablet, mobile)

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Deliverables

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Sitemap & information architecture

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UX flows and wireframes

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High-fidelity UI designs (Figma)

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Motion / interaction prototypes

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Webflow implementation

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Clean, scalable CMS structure

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Basic SEO and performance best practices

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Design system / style guide

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Required Skills

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Senior UI/UX Design

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Luxury / premium brand experience

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Interaction & motion design

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Figma (advanced)

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Webflow (expert level)

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Strong typography & layout sensibility

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Attention to detail and craft

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Who This Is NOT For

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Template-based designers

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Generic agency workflows

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“Fast delivery” mindset

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Trend-driven or overly animated styles

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Final Note

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We value craft, clarity, and discretion over speed.

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If you understand how luxury brands communicate digitally — and can translate that into a refined, modern web experience — we would love to speak with you.

• – Modern, precise, calm — not flashy or startup-like
• Hero with restrained motion (typography-first, not image-heavy)
• Strong typographic hierarchy and white space
• Discretion & trust messaging
• Thought leadership tone
• Clear, structured UX (Booz Allen–like)
• Experience-driven storytelling
• Emotional language
• Minimal copy, strong atmosphere
• Contact (minimal, discreet)
• Possibly editorial or insight sections (optional)
• High-end typography (custom feel, not default fonts)
• Strong grid systems and spacing
• Purposeful micro-interactions
• Subtle scroll and transition animations
• Motion that enhances clarity and emotion, not distraction
• Fully responsive (desktop, tablet, mobile)
• Clean, scalable CMS structure
• Basic SEO and performance best practices
• Senior UI/UX Design
• Strong typography & layout sensibility
• Trend-driven or overly animated styles

• Private Concierge Division
• Create a single cohesive brand experience with three clearly defined divisions
• Communicate trust, discretion, intelligence, and exclusivity
• Use motion and interaction sparingly and intentionally
• Avoid templates, trends, or generic SaaS aesthetics
• Deliver a website that feels crafted, quiet, confident, and premium
• Required Pages & Sections
• Landing Page (Editorial Style)
• Inspired by Patek Philippe / Rolls-Royce
• Editorial transitions between sections
• Subtle scroll-based interactions
• Division Pages (3 total)
• UX flows and wireframes