Designer/Developer for phased startup funnel & site build

We are launching a start-up financial advisory brand focused on debt strategy for sole traders and small business directors.

This is a structured, phased rollout aligned with our marketing funnel.

We already have:

  • Brand direction & guidelines

  • Graphic designer (visual assets + brand system)

  • Ads manager

  • Copywriter

  • Digital manager (handles integrations + systems)

  • HubSpot CRM in place

  • Defined funnel strategy

  • Section-by-section wireframes for the sales landing page

We are looking for a Webflow designer/developer who can:

  • Translate brand direction into clean, confident layouts

  • Bring thoughtful creative input where appropriate

  • Execute structured wireframes accurately

  • Build scalable Webflow architecture

  • Deliver within milestone deadlines

This is a performance-oriented build, but we value creative taste and autonomy within the framework.

Project Phases & Deadlines

Phase 1 – Informational Lander

Live by March 1 (1–2 weeks)

Purpose: Authority and credibility layer.

Scope:

  • Design + build single-page informational site

  • Work from structured brief (not wireframed)

  • Bring layout thinking and UX clarity

  • Mobile-first

  • Very Fast loading

  • Clean, scalable Webflow structure

This page becomes the future Home page.

Phase 2 – Sales Lander

Live by March 15 (1–2 weeks)

Purpose: High-conversion landing page for Meta traffic.

Scope:

  • Build dedicated landing page based on detailed section-by-section wireframes

  • Collaborate on layout refinement where appropriate

  • No navigation

  • Strong CTA structure with video integration

  • Mobile-first

  • Performance-optimised

  • Wireframes, references and copy will be provided.

Phase 3 – Website Expansion

Live by April 1 (3–4 weeks)

Purpose: Expand informational lander into scalable website with initial 8/9 core pages:

  • Home

  • Debt Assessment (Primary CTA page)

  • Debt Reduction Plan

  • Sole Traders

  • Companies

  • About

  • Resources

  • Contact

The architecture must:

  • Support future expansion (10–12+ pages)

  • Allow clean CMS for resources and integrations

  • Be ready for future embedded Typeform assessment (iframe)

  • Prioritise conversion clarity and performance

  • Maintain mobile-first UX

Debt Assessment will be a primary CTA across the site, but completing it will be optional before booking a call.

About you -

Integrity-driven individual, and great to work with.

Technical Expectations -

Strong Webflow experience (live portfolio required)

Clean class naming and scalable structure

Performance optimisation best practices

Mobile-first execution

Experience collaborating with marketing teams

Milestone-based delivery

Comfortable coordinating with our digital manager for integrations

Budget

Total budget: $3,000 AUD

Milestone-based across 3 phases.

We prioritise quality, clarity and reliability over lowest cost.

Timeline (2026)

Phase 1: March 1st

Phase 2: March 15th

Phase 3: April 1st

Please confirm availability during March-April and realistic delivery time.

To Apply, Please Include:

3 Webflow sites you designed and built

Estimated timeline per phase

Availability March - April

Any previous testimonials or references you see relevant.

Proof of speed and webflow optimisation

We are building this as the foundation of a long-term brand, not a one-off project.

Job Qualifications

  • Copywriter
  • Digital manager (handles integrations + systems)
  • HubSpot CRM in place
  • Section-by-section wireframes for the sales landing page
  • Purpose: Authority and credibility layer
  • Purpose: High-conversion landing page for Meta traffic
  • Integrity-driven individual, and great to work with
  • Strong Webflow experience (live portfolio required)
  • Experience collaborating with marketing teams
  • Any previous testimonials or references you see relevant

Job Benefits

  • Graphic designer (visual assets + brand system)
  • Deliver within milestone deadlines
  • Debt Assessment (Primary CTA page)
  • Debt Reduction Plan
  • Sole Traders
  • Comfortable coordinating with our digital manager for integrations
  • Total budget: $3,000 AUD

Job Responsibilities

  • Translate brand direction into clean, confident layouts
  • Bring thoughtful creative input where appropriate
  • Execute structured wireframes accurately
  • Build scalable Webflow architecture
  • Project Phases & Deadlines
  • Phase 1 – Informational Lander
  • Live by March 1 (1–2 weeks)
  • Design + build single-page informational site
  • Work from structured brief (not wireframed)
  • Bring layout thinking and UX clarity
  • Mobile-first
  • Very Fast loading
  • Clean, scalable Webflow structure
  • This page becomes the future Home page
  • Live by March 15 (1–2 weeks)
  • Build dedicated landing page based on detailed section-by-section wireframes
  • Collaborate on layout refinement where appropriate
  • No navigation
  • Strong CTA structure with video integration
  • Mobile-first
  • Wireframes, references and copy will be provided
  • Purpose: Expand informational lander into scalable website with initial 8/9 core pages:
  • Support future expansion (10–12+ pages)
  • Allow clean CMS for resources and integrations
  • Be ready for future embedded Typeform assessment (iframe)
  • Prioritise conversion clarity and performance
  • Maintain mobile-first UX
  • Debt Assessment will be a primary CTA across the site, but completing it will be optional before booking a call
  • Clean class naming and scalable structure
  • Performance optimisation best practices
  • Mobile-first execution
  • Milestone-based across 3 phases