Meta Tracking Specialist for Optimization

I am seeking someone to help me improve my reported conversions on Meta.

I have the following setup:

  • I am selling one product through Lemonsqueezy checkout (landing page is on Webflow, which links to LS)

  • I have Facebook pixel on Webflow and LS and some custom tracking code on Webflow

  • I have Meta Conversions API based on Webhooks from Lemonsqueezy through Zapier

  • I have GA4, which is reporting well

  • I have integrated GA4 with Meta

Meta captures all purchases but assigns less than 50% to the respective campaigns.

I need someone to streamline the tracking setup across all touchpoints and make sure that:

  • Meta assigns purchases to the respective campaigns

  • I can use GA4 for proper analytics

Job Qualifications

  • I have Facebook pixel on Webflow and LS and some custom tracking code on Webflow
  • I have Meta Conversions API based on Webhooks from Lemonsqueezy through Zapier

Job Benefits

  • I am selling one product through Lemonsqueezy checkout (landing page is on Webflow, which links to LS)
  • I have integrated GA4 with Meta

Job Responsibilities

  • Meta captures all purchases but assigns less than 50% to the respective campaigns
  • I need someone to streamline the tracking setup across all touchpoints and make sure that:
  • Meta assigns purchases to the respective campaigns
  • I can use GA4 for proper analytics