Landing Page Designer with Marketing Skills

Description:

We are seeking a highly skilled and creative Webflow Designer to develop robust and easily customizable landing page templates for our marketing initiatives. The ideal candidate will possess deep expertise in Webflow, a strong understanding of marketing principles, and a keen eye for design and user experience. This is an hourly-based project with the potential for follow-up work.

Responsibilities:

Design and develop visually appealing and high-converting marketing landing page templates within Webflow.

Implement custom Webflow functionalities and animations to enhance user engagement. (like before & after image features)

Ensure the templates are highly flexible and user-friendly for our internal team to easily create new pages based on the established structure. (customizable, to change colors, fonts and imagery).

Integrate best practices for marketing landing pages, including a clear understanding of UTM parameters and other tracking mechanisms.

Demonstrate proficiency in utilizing Webflow's built-in A/B testing features.

Provide clear documentation or guidance on how to use and customize the created templates.

Requirements:

Proven expertise as a Webflow Designer with a strong portfolio showcasing custom Webflow development and marketing landing page design.

Deep understanding of Webflow's capabilities, including custom code implementation (where necessary), animations, and interactions.

Solid understanding of marketing landing page best practices, conversion rate optimization, and user experience principles.

Experience with setting up and interpreting A/B tests within Webflow.

Must be available for a brief introductory call to discuss the project and share your portfolio.

A strong portfolio of relevant work must be provided as part of your application.

Job Qualifications

  • The ideal candidate will possess deep expertise in Webflow, a strong understanding of marketing principles, and a keen eye for design and user experience
  • Proven expertise as a Webflow Designer with a strong portfolio showcasing custom Webflow development and marketing landing page design
  • Deep understanding of Webflow's capabilities, including custom code implementation (where necessary), animations, and interactions
  • Solid understanding of marketing landing page best practices, conversion rate optimization, and user experience principles
  • Experience with setting up and interpreting A/B tests within Webflow
  • Must be available for a brief introductory call to discuss the project and share your portfolio
  • A strong portfolio of relevant work must be provided as part of your application

Job Benefits

Job Responsibilities

  • Design and develop visually appealing and high-converting marketing landing page templates within Webflow
  • Implement custom Webflow functionalities and animations to enhance user engagement
  • (like before & after image features)
  • Ensure the templates are highly flexible and user-friendly for our internal team to easily create new pages based on the established structure
  • (customizable, to change colors, fonts and imagery)
  • Integrate best practices for marketing landing pages, including a clear understanding of UTM parameters and other tracking mechanisms
  • Demonstrate proficiency in utilizing Webflow's built-in A/B testing features
  • Provide clear documentation or guidance on how to use and customize the created templates