Site Rebuild & Brand Refresh Expert Needed

Overview:

Upright Education is a leading provider of AI and workforce training programs delivered in partnership with colleges and employers. We’re looking for a Webflow designer with strong branding chops to help us elevate our visual identity and rebuild our marketing site to better align with our current messaging, sales goals, and target audiences.

This project includes:

  • A light brand lift (visual refresh, not a full rebrand)

  • Creation of a brand kit and style guide (typography, color palette, usage guidelines)

  • A full redesign of Uprighted.com in Webflow

Scope of Work:

  • We need a Webflow expert who can:

  • Redesign the website in Webflow using a refreshed, modernized visual style

  • Build off a new style guide to modernize layout and components (approx. 8–12 core pages)

  • Improve UX for key B2B audiences: employers, college partners, and learners

  • Collaborate with our internal team on visual hierarchy, content modules, and CTAs

  • Deliver a responsive, fast-loading, SEO-friendly Webflow site with minimal custom code

Deliverables:

  • Figma design (optional but preferred)

  • New brand kit and style guide

  • Fully developed Webflow site

  • CMS collection setup

  • QA and testing across breakpoints

What We’re Looking For:

  • Strong Webflow experience (portfolio required)

  • Clean, professional, conversion-focused design sensibility

  • Ability to think across brand and UX

  • Fast turnaround (ideal completion: within 3–4 weeks)

Job Qualifications

  • Strong Webflow experience (portfolio required)
  • Clean, professional, conversion-focused design sensibility
  • Ability to think across brand and UX
  • Fast turnaround (ideal completion: within 3–4 weeks)

Job Benefits

  • New brand kit and style guide

Job Responsibilities

  • Creation of a brand kit and style guide (typography, color palette, usage guidelines)
  • A full redesign of Uprighted.com in Webflow
  • Redesign the website in Webflow using a refreshed, modernized visual style
  • Build off a new style guide to modernize layout and components (approx
  • 8–12 core pages)
  • Improve UX for key B2B audiences: employers, college partners, and learners
  • Collaborate with our internal team on visual hierarchy, content modules, and CTAs
  • Deliver a responsive, fast-loading, SEO-friendly Webflow site with minimal custom code
  • Figma design (optional but preferred)
  • Fully developed Webflow site
  • CMS collection setup
  • QA and testing across breakpoints