SEO Copywriter for Site Optimization & Content Creation
Overview
We are looking for a skilled SEO Copywriter with technical SEO experience to take ownership of two Webflow websites:
Film Equipment Rental Company (Big Story)
Create high-converting, SEO-optimized product pages for cameras, lenses, lights, audio, and full production kits.
Copy must incorporate manufacturer-accurate specs, brand tone, rental-intent keywords, and semantic search optimization.
3D Printing Company (IJK Labs)
Create 5 new trophy niche pages (e.g., corporate trophies, esports trophies, event trophies, custom awards, etc.)
Update 4 existing pages with modern SEO structure, keywords, schema, and CRO improvements.
Work with designer & developer on Figma to Webflow implementation.
🎯 KEY RESPONSIBILITIES
A) Film Equipment Rental Website (Webflow)
Content Responsibilities
Write SEO-rich copy content
Extract manufacturer specs and transform them into:
SEO-friendly descriptions
Benefits for filmmakers
Rental value propositions
Usage scenarios for better ranking
SEO Technical Responsibilities
Keyword clustering per equipment category
On-page SEO for all pages
SEO-optimized product descriptions
Meta titles & descriptions under SERP character limits
Structured data:
Product schema
Local business schema
FAQ schema
Internal linking model that improves ranking in UAE
Image optimization (alt text, naming, compression strategy for Webflow CMS)
Create a content system to rank for long-tail keywords
B) 3D Printing & Trophy Manufacturing Website (Webflow)
Content Responsibilities
Write 5 premium trophy niche pages;
Each page must include:
Industry-focused keyword clusters
Emotional and conversion-focused copy
Clear CTA sections (“Order Custom Trophy”)
SEO long-form sections (1,500–2,200 words per page)
Technical process explanation (3D printing → finishing → packaging)
Include areas for Photo/Video Content which we will add later on.
Website-Wide SEO (4 pages)
Rewrite homepage SEO copy
Rewrite service pages
Add schema markup
Optimize speed, Webflow SEO settings, image compression
Build internal linking structure for strong relevance
Fix broken links, redirects, indexing issues
Add industry-specific FAQ sections to dominate SERPs
💻 SEO Technical Requirements
The candidate must have strong technical grounding, including:
On-Page SEO
Meta titles, descriptions, alt tags, H1–H4 structure
Keyword clustering + semantic keyword planning
Internal linking structure building
Long-form content optimization
Off-Page SEO (optional but preferred)
Basic link building
Competitor research using:
SEMrush
Ahrefs
Google Keyword Planner
Google Trends
Technical SEO
Schema markup (JSON-LD)
Webflow technical SEO settings
Site audit & correction (404s, redirects, sitemap, robots.txt)
Page speed optimization
Core Web Vitals understanding
Webflow Workflow
Understanding Webflow CMS
Working with Figma to Webflow handoff
Managing SEO settings inside Webflow
Naming convention for assets
🧩 WORKFLOW & PROCESS
Receive product/equipment list or trophy niche topic
Perform keyword research + create SEO outline
Write draft content
Submit to designer/developer for layout integration
Add Webflow SEO (meta tags, alt texts, indexing settings)
Implement schema + internal links
Final review and upload
Deliverables
Film rental pages: 20–40 product pages optimized
Trophy website: 5 new pages (long-form)
Trophy website: 4 existing pages fully SEO updated
Full on-page SEO integration
Schema markup for all pages
Website structure improvements
Keyword strategy for both companies
🧠 SKILL REQUIREMENTS
Expert SEO Copywriting (long-form, technical, commercial-intent)
Technical SEO specialist
Excellent English writing
Knowledge of filmmaking terms (preferred)
Knowledge of 3D printing & product manufacturing (bonus)
Webflow experience is a must
Ability to work independently and deliver high-quality content
Strong research and competitor analysis skills
📄 COMPENSATION STRUCTURE
📌 Big Story (Film Equipment Rentals)
New Product Listing Pages
Rate: $10 per page
Total Pages: 16 pages
Delivery Format: Batches of 5 pages
Includes:
Manufacturer-accurate product descriptions
Rental-intent keyword optimization
SEO titles, meta descriptions
Alt text + image naming
Internal linking recommendations
Webflow-ready content structure
📌 IJK Labs (3D Printing & Trophies)
- New Trophy Pages
Rate: $15 per page
Batch Size: Batch of 5
Includes:
Niche-specific SEO copy (1,200–1,800 words per page)
Long-tail keyword clusters
Industry-specific CTA sections
FAQ SEO optimization
Schema (FAQ / Service / Product)
Webflow structural recommendations
- Updating Existing Pages (Full SEO Refresh)
Rate: $10 per page
Batch Size: Batch of 5
Includes:
Rewrite of sections for SEO
Fixing structure (H1/H2/H3)
New meta titles + meta descriptions
Updating alt texts
Improving internal linking
Adding new high-ranking FAQ sections
CRO improvements (stronger CTAs, better clarity)
Job Qualifications
- 💻 SEO Technical Requirements
- The candidate must have strong technical grounding, including:
- Full on-page SEO integration
- Expert SEO Copywriting (long-form, technical, commercial-intent)
- Technical SEO specialist
- Excellent English writing
- Knowledge of 3D printing & product manufacturing (bonus)
- Webflow experience is a must
- Ability to work independently and deliver high-quality content
- Strong research and competitor analysis skills
- Updating Existing Pages (Full SEO Refresh)
Job Benefits
- Website-Wide SEO (4 pages)
- 📄 COMPENSATION STRUCTURE
- Rate: $10 per page
- Rate: $15 per page
- Rate: $10 per page
Job Responsibilities
- Create high-converting, SEO-optimized product pages for cameras, lenses, lights, audio, and full production kits
- Copy must incorporate manufacturer-accurate specs, brand tone, rental-intent keywords, and semantic search optimization
- Create 5 new trophy niche pages (e.g., corporate trophies, esports trophies, event trophies, custom awards, etc.)
- Update 4 existing pages with modern SEO structure, keywords, schema, and CRO improvements
- Work with designer & developer on Figma to Webflow implementation
- Write SEO-rich copy content
- Usage scenarios for better ranking
- SEO Technical Responsibilities
- Keyword clustering per equipment category
- On-page SEO for all pages
- Product schema
- Internal linking model that improves ranking in UAE
- Image optimization (alt text, naming, compression strategy for Webflow CMS)
- Create a content system to rank for long-tail keywords
- Write 5 premium trophy niche pages;
- Emotional and conversion-focused copy
- Clear CTA sections (“Order Custom Trophy”)
- SEO long-form sections (1,500–2,200 words per page)
- Technical process explanation (3D printing → finishing → packaging)
- Include areas for Photo/Video Content which we will add later on
- Rewrite homepage SEO copy
- Rewrite service pages
- Add schema markup
- Optimize speed, Webflow SEO settings, image compression
- Build internal linking structure for strong relevance
- Fix broken links, redirects, indexing issues
- Add industry-specific FAQ sections to dominate SERPs
- Webflow technical SEO settings
- Site audit & correction (404s, redirects, sitemap, robots.txt)
- Page speed optimization
- Core Web Vitals understanding
- Understanding Webflow CMS
- Working with Figma to Webflow handoff
- Managing SEO settings inside Webflow
- Naming convention for assets
- Receive product/equipment list or trophy niche topic
- Perform keyword research + create SEO outline
- Write draft content
- Submit to designer/developer for layout integration
- Add Webflow SEO (meta tags, alt texts, indexing settings)
- Implement schema + internal links
- Final review and upload
- Deliverables
- Film rental pages: 20–40 product pages optimized
- Schema markup for all pages
- Total Pages: 16 pages
- Delivery Format: Batches of 5 pages
- Updating alt texts